We Make
Emerging Sports
Bettable
29+ leagues. 200M+ data points. One API. The data layer powering alternative sports betting for sportsbooks, media, and developers.
Where Do You Fit?
Choose Your Path
Solutions
Built for Every
Stakeholder
Whether you are a league, a promoter, or an investor -- we have the tools and data infrastructure you need.
Your League Deserves
Real Data Infrastructure
We partner with alternative sport leagues to build official data feeds, betting market access, and media distribution. From scoring systems to sportsbook integrations -- we handle the data layer so you can focus on growing the sport.
- Official data feeds and API access
- Sportsbook market creation and distribution
- League valuation and market intelligence
- Custom scoring and statistics systems
Trusted by Leading Alternative Sport Leagues
Leadership
Built by People Who
Live Alt Sports
Our team combines deep sports knowledge with world-class engineering and betting market expertise.
Joe Dunnigan
Founder & CEO
Visionary founder leading AltSportsData from concept to market. Driving the strategic direction and growth of the alternative sports data platform.
Todd Ballard
Co-Founder, President & CGO
Co-founder overseeing business operations and commercial growth. Building strategic partnerships and scaling go-to-market initiatives across the sports betting ecosystem.
Michael Jordan
Co-Founder & CPO
Co-founder leading product strategy and development. Shaping the platform experience and ensuring data products meet the demands of the alt sports market.
Tom Chapman
CFO / COO
Andy Straight
VP, Partner Marketing
Ant De Rosa
Head of Trading
Neale Deeley
Senior Advisor
Walker McBride
Strategic Advisor
Insights on Alt Sports & Betting Markets
Industry analysis, league breakdowns, and market intelligence from the team behind the data.
Read the BlogGet In Touch
Let's Build Together
Leagues, sportsbooks, media companies, and investors -- we want to hear from you.